GROUP THERAPY PUB & PLAYGROUND 

Next-Gen Augmented Reality Bowling Experience at Group Therapy Pub & Playgroung, Greenville SC

Location: Greenville, SC

Partners: Funk Bowling | Evogence 

The Challenge

How do you keep guests coming back in a competitive entertainment market? Group Therapy Pub & Playground set out to redefine social experiences. 


Their goal was


  • Attract new audiences 
  • Extend guest stay 
  • Unlock new revenue streams 
  • Offer a one-of-a-kind experience 

The Experience

In partnership with EvoBowl and Funk, Group Therapy installed next-gen AR bowling lanes that blend real-time visuals, sound, and gameplay into an immersive experience. With self-service kiosks and employee control pads, game management is effortless, while overhead TVs and videowall dives players into the game atmosphere.

 

  • Dynamic projection mapping 
  • Interactive game modes & themes  
  • Real-time scoring 
  • Self-service lane management  
  • Seamless venue integration
  • Content control via the Evogence technologies 

 

From competitive nights out to unforgettable group parties—this is bowling reimagined. 

The Results

New Customers, New Energy 

Word got out quickly, bringing in both casual players and seasoned pros to try out the new augmented reality bowling games.  

Longer Visits, Higher Spending 

Guests stayed engaged longer, driving food, drink, and gameplay sales. 

New Revenue Streams 

Increased recognition led to a surge in reservations and walk-ins. 

Social Buzz

A visually captivating experience inspired guests to post and share it on their social media. 

Ready to Elevate Your Venue?

Group Therapy’s success proves immersive tech isn’t the future—it’s happening now. 
Let’s talk about how AR bowling can transform your space. 

+1 (860) 953-0240x103

info@evogence.com